During my time as a Senior Social Media Coordinator at Liaison, I was responsible for writing, monitoring, and promoting social posts for Reed’s Crossing, a new home community in Hillsboro, Oregon. The social posts were designed to engage and inform prospective homebuyers and local realtors about the community and Oregon as a whole.
I utilized the brand’s social media platforms to showcase upcoming new home plans and gorgeous Oregon scenery, promote events and new amenities, and interact with resident’s posts. I also generated monthly social reports to track reach, engagement, and ROI. These reports helped to inform our ongoing strategy, enabling us to continually refine and improve our approach.
Learn more about the Reed’s Crossing community.